Copywriter's Favourites

Copywriting

Creative copy and concept specialist in mail order, fashion, accessories, food, gifts, home and lifestyle

Favourites

Here is where you'll see what makes me tick. I've called it Copywriter's Favourites, because it's all about my personal preferences. It goes beyond copy and fashion writing to what inspires me in life, business and pleasure. It's a new addition to the site where I'll profile new Products, Shops, Websites, Catalogues, Photographers, Art Directors, Stylists, Places, Restaurants, Views, Writers or Ideas that suitably impressed me. Initially I planned a top 4 each month, but have decided to add an archive, so you can dip a little deeper into my inspiration and share some great resources.

Copywriter's Favourites

DESIGNER JEWELLERY - April 2008

I met Gemma Lister at a friend's wedding a few years ago. Looking back she reminds me of Duffy - but that was before Duffy so she's definitely got her own unique style! Anyway we got chatting after I admired her chunky gold bauble necklace. Needless to say it was one of her own designs. Since then loads of her work has been featured in fashion magazines, national press and seen on celebs about town. Every season she comes up with something really new and fresh. I especially love the new Pearly Queen and Sailor Chic collections which you can see and buy via her quirky website. The big time definitely beckons.

visit: www.gemmalister.com

PR SPECIALISTS - April 2008

If you're looking to refresh your company's PR talk to Smith & Monger, a new breed of Specialist PR & Marketing Consultancy that aims to bridge the gap between the big guys and niche agencies. 

Created to give clients the craftsmanship of the 'smith' and the hard graft of the 'monger', their unique approach is ideal for genuine multi channel retailers and those looking to generate good online PR. Smith & Monger's client list is already impressive and includes luxury travel, fashion & beauty and drinks brands. Based in London, they'd love to talk to you and see if they can add value to your business. In the first instance, speak to Richard Lamballe, or if you'd like a personal introduction please call me. He's my brother.

visit: www.smithandmonger.com

RURAL SHOP - March 2008

Copywriting for the UK's biggest companies is like being a kid in a sweet shop. I work to such long lead times that by the time a catalogue is printed or products are online I've moved on to the next season of gorgeousness. That's why I'm still a fan of retail. We're lucky that in our little corner of Lincolnshire - literally next door - stylish entrepreneurs, Sarah and Lisa, have converted a redundant butcher's shop into a quaint gift store. Attica Design is an emporium of beautiful things. Visual merchandising changes daily, with garden and homewares displayed outdoors to stunning effect. It's the perfect pop-in to grab a card or gift for friends' birthdays and still get them in the post at short notice. Attica Design will also host house parties, styling your home with their hallmark scented candles, clocks, gifts, scarves, jewellery, lanterns, prints and so much more. They pay commission for the hostess, so I'm now the proud owner of a huge sage green Thomas Kent wall clock - all for a few nibbles and glasses of wine with the girls! If you've ever in Tealby do pop in to Attica, you're assured of a really warm welcome and I guarantee you'll leave with something fab for very little cost.

visit: www.tealbyvillage.com/page7shopsandbusinesses.html

STYLING - February 2008

It has been pure pleasure to write the copy for Joules Spring Summer 2008 season. Not only are the clothes fabulous, colour-rich and fun inspiring strong copy that's true to brand. But the models, photography, and fabulously atmospheric styling conveys the sense of a uniquely British summer before you've even read a word, making my job so much easier. 

visit: www.joulesclothing.com

GIFT - December 2007

As a mail order copywriter of 15 years I love home shopping but I'm hard to impress. Until I found Selina Scott socks. Fuss-free service, amazing product. I bought Golf Socks for my dad, Shooting Socks for my father in law and send some Walking Socks to my cherished freelancer overseas, without a hiccup, costly postage or over the top packaging. All are made with mohair from Selina's own herd in North Yorkshire and processed in a thoughtful and sustainable way as the great copywriting on the site explains.

visit: www.selinascott.com

PHOTOGRAPHER - November 2007

Here in Lincolnshire we're so lucky to have a photographer of the calibre of Michael Powell in our midst. Voted Arts Photographer of the Year twice, and with a Nikon Press Award to his name, MIke has finally brought his 25 years' experience on national press, including 10 years with The Times, to nearby Caistor where he has opened a studio and gallery. He hosted a fabulous launch night recently revealing his innate talent for portraiture as this delightfully informal shot shows. Visit his site to see more of his work, specialising in Food, Portraiture - he's photographed eveyone from Judy Dench to Pavarotti, and my personal favourite a captivating shot of Charlie Watts. He still undertakes Press commissions and Weddings where his original reportage style is so refreshing. At the new studio you can book a sitting for individuals, couples or family groups and return to choose from a stunning range of prints and canvases in very pleasant surroundings. For any mail order companies thinking of updating your inside front cover shots of owners and buyers I'd thoroughly recommend talking to Mike to get something really fresh and unique. Call or email me, if you'd like a personal introduction.

visit: www.michaelpowell.com

PRODUCT - November 2007

I love Isabella Oliver's whole Autumn Winter collection. Some fab tops and amazing coats and jackets. Bue one of the highlights for pregnant women everywhere is the knitwear. Soft, luxurious and incredibly flattering. Now the weather's finally turned chilly, you can indulge in luxury yarns and sumptuous layers!

visit: www.isabellaoliver.com

CATALOGUE - November 2007

I love Autumn Winter at Joules and Joules kids too. Their clever way with styling this season is truly inspired and all the accessories make great Christmas gift and a truly wonderful winter look

visit: www.joulesclothing.com

SHOP - July 2007

The lovely thing about living in Lincolnshire is that so many great traditions remain unchanged. One of my favourite places to shop is Leaning's of Tealby just up the road from my office. You are assured of a warm welcome from Ian who makes the most wonderful Lincolnshire sausages to the same authentic recipe since 1860. The shop is pretty much unchanged too, so well worth a visit. Or if you want a real Taste of Lincolnshire delivered to your door you can buy them online or call Ian for a chat on 01673 838205 to find out a bit more about their considerable reputation.

visit: www.vikingsausages.co.uk

The Old Chapel, Front Street, Tealby, Market Rasen, Lincolnshire, United Kingdom LN8 3XU   tel: 01673 838032   sarah@s-lamballe.co.uk